Monday, November 25, 2019
Schwab Breaks And Buys Ameritrade
Charles Schwab is nearing a deal to buy fellow broker Ameritrade for $26
billion, a premium on Ameritrade's $22.4 billion market cap. But what
makes this really interesting is that Ameritrade was valued at $25.3
billion in October before Schwab helped to drop Ameritrade's price!
Schwab makes more money from commissions than Ameritrade does. When
Schwab announced that it was eliminating commissions, Ameritrade was
forced to follow suit. Naturally, Ameritrade's price dropped more than
Schwab's, so when Schwab announced the purchase of Ameritrade, the price
was much less than it would have been a month earlier before
commissions were eliminated.